University Communication and Marketing

MSC04 2545
1 University of New Mexico
Albuquerque, NM 87131

Phone: (505) 277-5813

Finalizing the Concept

March 2, 2012 - Rachelle Ray

After discussing and thinking over both of our concepts, Tess and Cinnamon at UCAM gave us the ruling. The much awaited result? They liked both of the ideas. Our new approach is to combine the theme of community with the many opportunities for an individual at UNM.

We’ve been working on combining the ideas and figuring out how to show individual achievements, community support, and the unique to UNM aspects in just thirty seconds. We’ve made lists of buildings/locations, social and group activities, and academic interests. After debating the merits of each item we came up with, we’ve narrowed our focus to a select few. Now that we know what we want to shoot, it’s time to figure out the all important how and when, and start working out details like music and casting.

So far we’ve been met with enthusiasm and an eagerness to show off the best of UNM. Which has made us all even more eager to start filming!

Recent Posts

2014 Video Premiere
May 5, 2014

Worthwhile Work
April 30, 2014

Dedicated Teamwork
March 31, 2014

Getting Started
February 28, 2014

May 10, 2013

The Lobo Experience
May 1, 2013

Almost There
April 25, 2013

Filming the Wolf
March 6, 2013

The Pitch
February 20, 2013

2013 Creative Concept
January 30, 2013

2013 Interns Selected
January 7, 2013

Open for Interpretation
April 13, 2012

A Smooth Rough Cut
April 6, 2012

The Filming Finale
March 30, 2012

Finalizing the Concept
March 2, 2012

The 2012 Spot
February 24, 2012

2012 Interns Selected
January 17, 2012

Filming Part II
April 4, 2011

Filming Part I
March 28, 2011

Pre-Filming Update
March 21, 2011

Conception to Creation
March 7, 2011